Etisalat connects McDonald’s in UAE

  • April 3, 2023
  • Steve Rogerson

Telco Etisalat is helping McDonald’s in the UAE revamp its entire connectivity and support its long-term technology transformation vision.

This involves deploying an end-to-end managed SD-WAN, and fixed and mobile network capabilities across its branches in the UAE.

Etisalat’s expertise in designing a resilient network strategy and modernising the IT infrastructure was in-line with McDonald’s UAE’s global guidelines. The turnkey bundled implementation of SD-WAN, broadband connectivity and intelligent retail WAN are contributing to McDonald’s UAE’s digital vision of moving all their workloads to cloud and meeting its business requirements through uninterrupted online availability.

Apart from the full-fledged WAN deployment, Etisalat will power the fast-food outlets with guest wifi that provides round-the-clock internet to all visitors.

“We are glad to partner with McDonald’s UAE on this country-wide implementation where Etisalat is empowering the business with its network capabilities and connectivity services,” said Ragi Magdy, senior vice president at Etisalat. “Our ICT expertise and state-of-the-art infrastructure complement our customised vertical solutions that support large enterprises in their network evolution journey. The successful completion of this project resonates with our business strategy of delivering enhanced customer experience and driving a brighter digital future.”

Walid Fakih, CEO of McDonald’s in the UAE, added: “Digital transformation has been a key focus for us over the past years as we look to enhance our end-to-end customer experience to ensure a seamless journey from order to delivery. Through our partnership with Etisalat, we look forward to elevating our digital experience even more, offering seamless connectivity and another layer of convenience to our consumer.”

With the objective of delivering elevated customer experience and network consolidation, all sites will have a redundant connection with main underlay of asymmetric broadband and backup on cellular network. The seamless connectivity for all business-critical applications along with round-the-clock support services from Etisalat should ensure business continuity and high availability.

For McDonald’s UAE, onboarding an experienced single managed service provider should guarantee ease of operations, swift migration, efficient management and scalability for future updates.