Bayer has launched a digital platform to support farmers transition to more sustainable agricultural practices. Through ForGround, Bayer will assist enrolled farmers to implement and manage practices that can help provide benefits to their land such as improved soil health, increased water availability, fewer inputs, increased weather resiliency and less soil erosion. The new platform will also allow farmers to generate incremental revenue through programmes like Bayer Carbon.

The platform will provide farmers with agronomic support, evidence-based field studies & trials, curated content & events, like-minded community and a network of experts. It aims to reduce transition cost barriers and also provides rewards. Included in the platform is a free subscription to Climate FieldView Plus, Bayer’s digital farming app.

ForGround aims to enable farmers to participate in a more transparent supply chain as consumers increasingly want to know how their food is produced.

ForGround participating companies can take advantage of a suite of digital applications powered by Climate FieldView to define and offer incentive programmes that allow them to achieve their sustainability goals.

We know that better harvests and a better future start with healthy soils and investing in farmers’ success – and believe that the ForGround platform will help them make the transition to more sustainable practices – and ensure agriculture is part of the climate solution,” said Leo Bastos, Head of Global Commercial Ecosystems, Bayer CropScience.

“Our difference lies in understanding different needs, realities and adoption rates from farmers and different ways companies can create a positive impact to the environment”. “ForGround is a key commercial piece of how we are working to achieve our goals of reducing our customers’ in-field carbon emissions in major agricultural markets by 30 percent and becoming carbon neutral in our own operations by 20306. Supporting regenerative agriculture goes beyond our own sustainability commitments and together with farmers and other companies we can transform value for collective impact”, said Bastos.