Israeli supermarket chain Yochananof is deploying 5000 smart shopping carts from A2Z Cust2Mate in an order valued at $55m.

The order is comprised of an upfront payment and monthly charges per cart, for at least five years. In addition, both companies have entered a data, retail media and digital services agreement.

Up to 250 units are being allocated to each large store and 100 units to medium-sized sites. The deployment, which has already started, will follow a monthly cadence of cart deployments to be completed by the end of 2026.

“This partnership represents a revolution in retail innovation,” said Gadi Graus, CEO of A2Z Cust2Mate. “Through this breakthrough collaboration, smart carts will become the predominant shopping route for customers at Yochananof stores, setting a new standard for retail technology integration.”

The partnership sees Yochananof purchase the smart carts and charging stations, and pay monthly fees covering software, support and maintenance, a model that generates recurring revenue. The deployment is intended to reshape store operations by optimising checkout areas, reducing traditional manned stations and improving customer experience while streamlining operations.

A2Z Cust2mate will purchase Yochananof’s existing Gen 2.5 carts, previously acquired by Yochananof, for $7m, as deployment of the Gen 3 smart carts progresses.

“In today’s rapidly evolving retail landscape, Cust2Mate is committed to driving innovation and equipping retailers with the most advanced technology,” said Shahar Daka, general manager at Cust2Mate. “Our smart cart streamlines operations, enhances the shopping experience, and empowers managers and staff to focus on what matters most – customer service and product availability. By seamlessly connecting technology with the sales floor, we bring our vision of a more efficient, innovative and convenient retail future to life. I am confident that, together with Yochananof, we will turn this initiative into a remarkable success.”

This agreement builds on the relationship between Yochananof and A2Z Cust2Mate, demonstrating both companies’ commitment to innovation and customer experience enhancement.

To see Cust2Mate smart carts operating at a Yochananof store, view a demonstration video at youtu.be/SfRnfBOwoGs.

Israeli firm A2Z Cust2Mate (www.cust2mate.com) smart carts are transforming brick-and-mortar retail, bridging online and in-store shopping through interactive technology that guides and informs customers. The AI-driven smart carts personalise in-store journeys, enabling seamless in-cart scanning and payment, allowing shoppers to bypass checkout queues while receiving real-time customised offers and product recommendations.

Yochananof (yochananof.co.il) operates 46 active branches in Israel.