Walmart expands Shopic smart cart use in Chile

  • December 10, 2024
  • Steve Rogerson

After a pilot using Shopic smart carts, Walmart Chile is expanding the shopping technology across its Lider Express stores.

Shopic is an Israeli retail technology start-up. Its clip-on device can transform any shopping trolley into a smart cart. Equipped with two cameras, the cart recognises thousands of SKUs with over 95% accuracy in product recognition, according to Shopic’s analysis based on visual data alone.

This can improve the experience for Chilean shoppers by integrating computer vision and AI technology. The technology is detachable, making retail technology more accessible and efficient.

“At Walmart Chile, we are committed to helping our customers save money and live better,” said Frank Eckert, central operations manager at Walmart Chile. “Implementing new technologies that save time for our customers is one of the ways we bring this mission to life. We are happy to expand into five new districts in the metropolitan region, bringing innovation closer to more people, enhancing their shopping experience, and putting a smile on our customers’ faces with every visit.”

In the initial phase, this technology, known as Al Carro de Líder exclusively in Chile, will be rolled out in five Lider Express stores in the metropolitan region: Rojas Magallanes, Valle Lo Campino, Latadia, La Dehesa and Laguna del Sol.

The technology enhances efficiency by automatic product recognition, allowing shoppers to bag items as they shop, view real-time totals and enjoy tailored discounts, all while skipping traditional checkout queues. In other regions where Shopic is active, the technology offers in-cart personalised promotions, which have been shown to boost conversion rates by up to 36.8%. Other deployments reveal accelerated checkout: with on-cart payment, shoppers can complete purchases in under a minute versus the usual nine-minute wait at cashier lanes. Once finished, shoppers simply detach the device and head to their car, making for a seamless journey from shelf to car.

This technology provides retailers insights into shopper behaviour and aisle traffic, helping improve the experience for customers. The system’s rapid deployment capability and adaptable training mechanisms ensure retailers can seamlessly integrate Shopic’s technology with few store adjustments.

“This expansion in South America marks a new chapter in our mission to blend the convenience of the online world in brick-and-mortar stores,” said Raz Golan, CEO of Shopic. “We are excited to witness how the smart-cart technology continues to empower the retail landscape, enhancing both the shopping experience for shoppers in Chile and delivering significant business value to retailers. This front-end platform allows the industry to take another step towards the digitisation of in-store shopping”

Founded in 2015, Shopic (www.shopic.co) says it is transforming retail across the globe, enhancing shopper experiences and boosting operational efficiency. Walmart Chile (www.walmartchile.cl) is the parent company of Lider Express, SuperBodega aCuenta and Central Mayorista supermarkets. It has close to 400 stores from Arica to Punta Arenas, in addition to its digital shopping channels.