Pennsylvania retailers action on gun threats
- September 17, 2024
- William Payne

AI-based gun detection provider ZeroEyes is partnering the Pennsylvania Food Merchants Association (PFMA), an advocate group for the state’s food and beverage industries. The two aim to educate owners and workers of convenience stores, supermarkets and independent grocers about gun-related violence.
Retail crime is a significant concern for retailers in Pennsylvania. In Philadelphia, there has been a growing trend of retail-related violence. Individuals involved in retail theft are increasingly carrying weapons and fight with staff when confronted. This violence affects not only shops, but retailers, manufacturers, and distributors.
ZeroEyes’ AI gun detection and intelligent situational awareness software layers onto existing digital security cameras. If a gun is identified, images are instantly shared with the ZeroEyes Operations Centre (ZOC). This is staffed by specialists, including ex military. If a threat is determined to be valid, alerts and actionable intelligence — including visual description, gun type, and last known location — are despatched to both local law enforcement and retail staff as quickly as 3 to 5 seconds from detection.
“Retail crime is a growing concern nationwide, affecting store operations and community well-being,” said Alex Baloga, president and CEO of PFMA. “The rise in incidents challenges the safety of both employees and customers, making security a top priority. We’re pleased to welcome ZeroEyes to our association as we collaborate to address this issue and support our local businesses.”
“The alarming increase in gun-related incidents in retail stores is a growing concern, particularly here in Pennsylvania,” said Mike Lahiff, CEO and co-founder of ZeroEyes. “We are excited to join PFMA and support our local food merchants and raise awareness about innovative technologies that can help keep their staff and communities safe.”