OTG deploys Amazon Just Walk Out tech in airports

  • March 17, 2020
  • imc

Hospitality group OTG is to deploy Amazon’s Just Walk Out technology in select Cibo Express Gourmet Markets at airports, with the first store opening this week.

Starting this week at Newark Liberty’s Terminal C and followed later by additional stores at Newark Liberty and LaGuardia Airports, travellers can purchase food and beverage items at Cibo Express Gourmet Markets without stopping to check out. By using Amazon’s Just Walk Out technology in these markets, busy airport travellers can enter the store using their credit card, grab the Cibo items they wish to purchase, and just walk out.

“We’ve found that shoppers truly appreciate checkout-free retail experiences, so we’re thrilled to be working with an innovative company like OTG to bring our proven Just Walk Out technology to their airport stores,” said Dilip Kumar, vice president at Amazon. “Starting in the busy Newark Liberty Terminal C, travellers will no longer have to assess store lines to determine if they can quickly grab that snack, bottle of water or travel essential they need before their flight. OTG’s Cibo Express Gourmet Markets featuring Just Walk Out technology will let them quickly grab what they need and get on their way without standing in line to check out. We can’t wait to hear how travellers like the experience.”

New York-based OTG says it continues to revolutionise the hospitality and travel retail space with its approach to using the latest technologies to enhance the airport terminal experience. Its Cibo Express Gourmet Markets, with more than 100 outlets across ten major airports, offer travellers on the go a curated assortment of ready-made provisions; fresh and wholesome foods; health and beauty products and gifts; and electronics. Amazon’s Just Walk Out technology will serve OTG guests’ specific and time-sensitive needs, offering travellers an effortless experience that makes shopping at airports easier and much quicker.

Rick Blatstein, CEO of OTG, said the introduction of Amazon’s Just Walk Out technology in OTG stores promised to revolutionise the airport experience for travellers. He added that this work with Amazon was another step in OTG’s on-going commitment to providing its guests with a frictionless experience.

“We’re incredibly proud to be integrating Amazon’s Just Walk Out technology into the OTG airport experience,” said Blatstein. “OTG has always embraced technology as a means of optimising the airport experience so that we can give our guests their time back. By using the world’s most advanced shopping technology in our Cibo Express Gourmet Markets, we’re doing just that by putting our guests in full control of their time.”

OTG’s reimagined airport terminals are designed to be gateways to the cities and regions they serve, integrating here-and-now technology, iconic design and locally sourced dining and market options that create a true sense of place. OTG’s selection of Amazon’s Just Walk Out technology showcases the company’s approach to leveraging technologies to create a frictionless airport experience and offer its airline carrier partners terminals that travellers want to visit.

Founded in 1996, OTG has more than 350 restaurants and retail locations across ten airports.