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Lightspeed omnichannel platform helps merchants
- May 11, 2022
- Steve Rogerson
Canadian firm Lightspeed Commerce has launched an omnichannel retail platform to help merchants around the world simplify, scale and create better customer experiences.
The retail commerce platform unites PoS, payments and ecommerce into one cohesive system. Leveraging the power of headless commerce, integrations and a completely reimagined interface, Lightspeed Retail can help business owners elevate their strategy while managing the complex challenges of the evolving retail landscape.
This omnichannel technology puts at retailers’ fingertips the tools they need to meet consumer expectations in 2022.
“The core of Lightspeed’s vision for retailers is a seamless commerce platform that tackles the key challenges modern merchants face not only today but also five years from today,” said Lightspeed CEO JP Chauvet. “The new Lightspeed Retail is the culmination of strategically combining Lightspeed’s leading technology and talented teams with those of our acquisitions, creating the ultimate product for the modern retailer. Not only are we bringing to market the best of ecommerce, payments and PoS so busy merchants can do it all from one platform, but this launch lays the groundwork for everything that is coming next, from fully-integrated supplier solutions to even more powerful consumer and buying data for our merchants.”
With Lightspeed Retail, merchants around the world can self-serve modern retail commerce tools, with a customisation that fits their business needs. It is also now on all platforms — web, iOS and Android –meeting the needs of more users with more flexibility for hardware configuration.
Lightspeed Retail is available in the UK, North America, Australia, New Zealand, Singapore, Hong Kong and South Africa.
Key features include the ability to transform any web site — WordPress, Squarespace, Wix and so on — into an ecommerce engine. It is intuitive and easy to use. Brick-and-mortar stores can move online in just a few hours with seamless self-serve tools.
Retailers can sell and advertise products where customers spend their time, directly on key social platforms such as Facebook, Instagram and TikTok where Lightspeed has partnerships, as well as other marketplaces such as Google, Amazon and EBay. It gives users the flexibility to sell whatever they want, wherever they want with direct, time-saving integration from a single viewpoint for orders and inventory.
Flexible, simple workflows allow retailers to customise their PoS and back office to their needs. Product serialisation, as well as external partner and supplier integrations, provide tools to merchants scaling their business. Retailers can track performance at their fingertips with the Lightspeed Retail app and use any smart mobile device to manage inventory.
They can manage a retail business and back-office seamlessly with integrated payments, inventory and reporting with one login for ecommerce, PoS and payments. Reports can be customised to fit a retailer’s personal business needs and they can seamlessly manage inventory across online and physical stores to ensure they have everything shoppers need.