Jackson Hole adopts UST Vision Checkout
- October 11, 2023
- William Payne

Jackson Hole Airport in Wyoming has deployed UST’s Vision Checkout. Customers at the airport’s sole food vendor, Jedediah’s, will be provided with frictionless and touchless purchase and payments. The airport handles over 500,000 passengers a year.
UST Vision Checkout is a SCO (Self-checkout) terminal powered by computer vision. It has the standard SCO capability of bar code scanning and look up products mode, simplifying “Grab n Go” purchases.
With Jedediah’s at the Airport seeing major demand spikes that accompany flight departure schedules, the streamlined process offered by UST Vision Checkout allows employees to address other customer needs during peak service times. The automated nature of UST Vision Checkout makes it possible for the restaurant to keep its doors open 24 hours a day, seven days a week.
The self-checkout (SCO) capabilities offered by UST Vision Checkout make the solution suitable for a range of retail applications as it enables retailers to reduce potential shoplifting at SCO, circumvent traditional POS systems, and avoid associated licensing fees.
“At Jackson Hole Airport, most flights depart at midday, meaning that vendors can rapidly see an influx of 500 to 1000 people, making it difficult to move customers efficiently through the checkout process. The addition of UST Vision Checkout gives passengers the ability to quickly self-checkout through a rapid process that is guided by AI. This makes it easier for us to rapidly meet their needs and ensure that everyone has the food they need prior to boarding,” said Rhea Brough, General Manager, Jedediah’s at the Airport.
“UST Vision Checkout makes checkout up to three times faster, meaning it is a win-win for retail operators and customers. This innovative solution does more than enable frictionless retail; it puts the customer first and enhances the entire shopping experience while also allowing retail operators to allocate resources more efficiently. Passengers flying in and out of Jackson Hole Airport will be able to see how UST Vision Checkout revolutionises retail by providing a simple, intelligent, and autonomous self-checkout experience through cutting edge computer vision analytics and a touchless user interface,” said Gilroy Mathew, SVP, Global Head of Engineering, UST.
“UST Vision Checkout is optimised on an Intel Xeon processor and Intel GPU. This combination has provided 3X faster processing of SKU images. It is a perfect example of Edge to Cloud infrastructure. UST Vision Checkout is hosted in Microsoft Azure Cloud. We see tremendous ROI advantage for operators using UST Vision Checkout in corporate cafeteria space as well as in Micro-markets and C stores,” said Subhodip Bandyopadhyay, Global Head of Frictionless Commerce and General Manager – Emerging Technology Solutions, UST.