HeleCloud, based in Bulgaria, Netherlands and the UK, has launched cloud transformation advisory services for retailers looking to migrate and benefit from public cloud technology.

The Retail Architecture Review services have been designed to help retail organisations accelerate the adoption of cloud technologies to improve time to market, reduce costs, and address the needs of their customers during the recovery from the global pandemic.

“The pandemic hit the retail sector harder than most and has accelerated the growth of online retail,” said Felix Shalom, retail account manager at HeleCloud. “It is expected that the share of retail sales carried out online will reach 31% in 2021. To remain competitive in this new online world, retailers must adapt and digitally transform so they can engage with consumers via the most up-to-date digital channels. Migrating to the cloud should be the first step on this journey.”

The advisory services will consist of a conversation with one of HeleCloud’s retail consultants and will focus on understanding the retailer’s specific business challenges, before discussing the tools the cloud can provide to address those needs.

Through the services, retailers will be able to explore how the cloud can help them across a range of areas, including:

• : Customer experience trumps both price and product when it comes to consumers choosing which retailer to buy from. By leveraging the cloud, retailers can implement new technologies that enable a seamless customer experience.
• : Understanding customer needs and requirements is essential for retailers looking to enhance their customer experience. Migrating to the cloud and centralising customer data into data lakes is the first step in this process.
• : The retail industry is one of the most commonly targeted by cyber criminals, and the rise in online retail has only increased the number of attacks. Security, therefore, needs to be at the forefront of retailers’ minds as they look to digitally transform.

“Retail organisations are already starting to make significant investments in the cloud,” said Shalom. “With everything that has happened in the past year, brands can’t afford to get left behind. It is expected that retail investment in the cloud will grow from $11bn in 2018 to $48bn in 2025. We therefore want to help retailers realise the full potential of the cloud, from enablement to modernisation and security.”

HeleCloud is an AWS premier consulting partner and provides strategic technology consultancy, engineering and round-the-clock cloud-based managed services.