Italian burger chain Smashie is offering an authentic American dining experience with self-checkout technology from Diebold Nixdorf at its newest restaurant in Udine.

Using the DN Easy One, customers can select, order and pay for their gourmet burgers in a fully self-service mode at the counter, reducing waiting times and enhancing overall service efficiency.

The DN Easy One (www.dieboldnixdorf.com/en-us/retail/portfolio/systems/easy/easy-one) is a checkout platform designed to improve the customer experience for self-service and assisted modes. Its configuration and installation options attracted Smashie, which was looking for compact options for use at the counter with the flexibility to adapt quickly to future customer and store design requirements.

With 70% of all transactions completed through the self-service terminals, the approach enhances operational efficiency, allowing Smashie’s staff to concentrate on order preparation while maintaining quality standards.

“The integration of Diebold Nixdorf’s self-service at Smashie’s Udine restaurant underscores our commitment to delivering a seamless and modern customer experience,” said Lorenza Sbarbaro, director at Diebold Nixdorf. “The DN Easy One is tailored to meet the specific demands of the restaurant industry, emphasising speed, simplicity and autonomy for both staff and customers. We are proud to support Smashie’s innovative vision and help redefine consumer interaction in fast-food dining.”

Smashie was founded with the goal of combining a passion for smashburgers and iconic American dishes, crafted with premium ingredients, with a modern and efficient dining experience. The opening in Udine marks the brand’s first step in an expansion across Italy.

Smashie (www.smashie.com), with three locations operating by the end of 2024, is a brand created by Cigierre Compagnia Generale Ristorazione (www.cigierre.com). Founded in 1995 in Udine, Cigierre was established with the goal of creating, experimenting with, and managing new restaurant formats. Nearly 30 years later, it has become Italy’s leading company in casual dining and the development and management of themed restaurants, with more than 370 locations across Italy and abroad. Cigierre owns the formats Old Wild West, America Graffiti, Wiener Haus, Pizzikotto, Shi’s and Smashie. In 2023, Cigierre restaurants served more than 30 million customers.

Ohio-based Diebold Nixdorf (www.dieboldnixdorf.com) automates, digitises and transforms the way people bank and shop. The company has a presence in more than 100 countries with approximately 21,000 employees worldwide.