Unilever picks Vodafone for asset-tracking project

  • August 8, 2022
  • Steve Rogerson

Elais-Unilever Hellas has chosen Vodafone Business for what is claimed to be the largest mobile asset tracking project ever done in Greece.

The agreement confirms the ability of Vodafone to implement complex technological projects that accelerate the digital transformation of organisations and businesses, offering flexibility, increasing productivity and strengthening competitiveness.

Vodafone installed an IoT mobile asset tracking system from its Innovus subsidiary, part of its global IoT research and development centre, in around 7000 Elais-Unilever Hellas refrigerators placed at different points of sale across the country, over which the company will have full remote control.

Through mobile asset tracking, Elais-Unilever Hellas will know exactly where its mobile assets are, better plan their maintenance and commercial exploitation, and improve daily operations.

With the service, businesses from all sectors of the economy can remotely monitor their mobile assets and have daily control over all their movements through an easy-to-use user interface. Essentially, it allows any company to locate its equipment anytime, anywhere. Thus, it can reduce expenses, increase efficiency and be sure goods are safe and under control in every transport.

“The undertaking of the largest mobile asset tracking project ever done in Greece makes us really proud,” said Giorgos Tzanetakos, general manager of Vodafone Business. “And we are doubly delighted to be developing it for a major corporate client like Unilever. IoT is a catalyst in the digital transition of businesses to the technological future and promises spectacular results as it increases efficiency and competitiveness and offers them the possibility to provide even better services to their customers.”

Giorgos Mavraganis, supply chain manager of Elais-Unilever in south-east Europe, added: “Our collaboration with Vodafone is part of our strategy for the transition to the new era of the internet of things and the digitisation of the company’s operations. This particular project is proof that business digitisation is transforming the way businesses interact. It upgrades the way our operations operate with the aim of increasing efficiency and improving their services. Unilever is steadily investing in the creation of a future-fit organisation through the development of innovative projects as well as synergies with leading partners, such as Vodafone Business.”