Booth picks Orbcomm to track assets

  • February 16, 2021
  • Steve Rogerson

Australian freight and logistics service provider Booth Transport has selected Orbcomm to provide asset tracking to monitor its fleet of ISO tanks, road tankers and chassis.

Orbcomm provides wireless connectivity through its hardware and a single, unified cloud-based analytics platform for fleet management across multiple asset classes.

Booth Transport is using Orbcomm’s asset monitoring, which features a high-sensitivity solar panel and includes some units with a wired temperature sensor, to gain visibility and control over its mixed fleet.

The technology lets Booth monitor the temperature of dairy products in its ISO tanks and track its road tankers distributing wine and chassis transporting containers throughout the Australian continent. Booth can now access live and scheduled status updates whether the assets are in transit or in the yard, so it always knows where their assets are and if they are empty or loaded, improving turn times and yard management while saving drivers time and fuel.

Orbcomm’s telematics also provides Booth with the ability to see precise data to schedule asset maintenance, inspections and time elapsed for increased use and performance.

“We’re excited to work with Booth Transport, Australia’s top bulk food, container transport and logistics provider, to help them gain critical in-transit visibility and improve the productivity of their diverse fleet,” said Christian Allred, Orbcomm senior vice president. “With Orbcomm’s triple-play offering, customers like Booth Transport can leverage the Orbcomm platform to streamline how they manage multiple asset types, reduce the complexity of their operations and take advantage of deep data insights to help their business run smarter.”

The Orbcomm devices can be installed externally on assets in about ten minutes, even when the asset is loaded, making Booth’s deployments quick and efficient with little disruption to operations. Booth is in the process of installing the asset tracking products at its ten depots throughout Australia and expects to explore Orbcomm’s other IoT offerings as part of its efforts to expand deployment later this year.

“We needed fully integrated telematics with flexible APIs to manage our mixed fleet,” said Mitchell Booth from Booth Transport. “Orbcomm’s powerful platform creates an intelligent logistics environment that enables us to seamlessly track and monitor multiple asset classes through one comprehensive view. Our investment in Orbcomm’s powerful IoT technology is already benefiting our bottom line by generating significant efficiencies, improving the safety and compliance of our fleet, and enhancing service to our customers, which is our top priority.”

New Jersey-based Orbcomm provides IoT products that connect businesses to their assets to deliver increased visibility and operational efficiency. The company offers a broad set of asset monitoring and control, including seamless satellite and cellular connectivity, hardware and applications, all backed by end-to-end customer support, from installation to deployment to customer care.