Keenon robots service Thailand hotel
- February 25, 2025
- Steve Rogerson

Furama Hotel Chiang Mai claims to be the first hotel in Thailand to integrate smart technology deeply into its operations.
Powered by Keenon Robotics service robots, this transformation is said to mark a significant leap in enhancing guest experiences and operational efficiency in the hotel sector.
The official launch ceremony this month brought together industry leaders and government officials, and highlighted the role of robotics in streamlining hotel services, from autonomous delivery to smart cleaning.
Located in the heart of Chiang Mai, the hotel integrates smart technology into its operations. For example, Keenon’s Dinerbot and Butlerbot manage meal delivery, table bussing, room service, guest guidance and more. The Butlerbot, equipped with an elevator interface, enables smooth cross-floor delivery with enclosed cabins for increased hygiene and privacy, ensuring timely service.
The Kleenbot C30 ensures a hygienic and comfortable environment by maintaining public areas with precision. Offering three-on-one waterless cleaning, it efficiently sweeps, dust mops and vacuums while operating quietly, making it an asset to the hotel’s cleaning operations.
The Keenon S100, with its heavy-duty capacity of over 100kg, handles bulky items such as hotel linens, luggage and supplies. It streamlines back-of-house logistics and guest-facing deliveries, ensuring uninterrupted, end-to-end delivery for a seamless guest experience.
The integration of smart technology at Furama Chiang Mai (www.furama.com/CHIANGMAI) underscores the growing role of automation in the hospitality sector. With the global service robot market projected to reach $90bn by 2030, hotels are increasingly turning to automation to improve service and management, aligning with Thailand’s digital transformation goals.
“We are thrilled to support this transition to smart hospitality,” said Bin Wan, COO of Keenon Robotics. “Our solutions are designed to help optimise hotel operations while ensuring an elevated guest experience. This marks the beginning of a new era in smart hospitality.”
At the event, Wiraphong Ritrod, deputy governor of Chiang Mai Province, said: “Partnerships like this between technology innovators and the hospitality sector set a strong example of how we can move forward together, making our city an even more attractive destination for tourists and investors.”
Thailand’s tourism and hospitality sector is a key driver of the country’s economy, and the introduction of smart hotel technology is expected to boost its competitiveness on the global stage.
A specialist in commercial service robots, Chinese firm Keenon Robotics (www.keenon.com) has been in the service robot market since 2010, harnessing technologies in robotics and cloud computing.