Vodafone expands IoT in Saudi Arabia
- February 12, 2025
- Steve Rogerson
- Vodafone Business

Vodafone Business IoT is partnering Saudi technology, media and telecommunications company Mobily to offer IoT connectivity services in Saudi Arabia.
As a result, Vodafone Business IoT’s customers will now be able to deploy their connected IoT devices to more places in the Middle East.
This agreement means Mobily will grant Vodafone Business IoT’s customers access to its network coverage in the country. IoT users installing and operating connected devices using the Vodafone Global SIM+ will have reliable and secure connectivity that complies with local regulatory requirements.
By leveraging Vodafone Business IoT’s Global SIM+ eSIM proposition, users can take advantage of seamless cross-border connectivity, making it easier and more efficient to connect their devices globally. The collaboration with Mobily leverages Vodafone’s IoT expertise and Mobily’s network capabilities to provide a service for customers and partners globally.
“We’re delighted to announce this partnership with Mobily, which further expands our footprint in the Middle East, and enables us to provide managed IoT connectivity services to customers in the Kingdom of Saudi Arabia,” said Erik Brenneis, CEO of Vodafone Business IoT. “This agreement means we can now provide reliable, secure and compliant cross-border IoT connectivity to businesses looking to operate in the country. We look forward to hyperscaling our managed IoT connectivity service, where we connect more customers in more countries.”
Salman Al-Badran, CEO of Mobily, added: “At Mobily, we continue to lead digital transformation in the region through our investment in advanced IoT technologies, opening up new opportunities and driving sustainable growth. This agreement will enable us to deliver advanced technologies to both government and private sector clients, contributing to enhanced operational efficiency and creating promising investment opportunities.”
Vodafone Business IoT (www.vodafone.com/IoT) connects more than 190 million devices across 180 countries. Its network partnerships, spanning over 760 networks worldwide, lets it deliver global IoT that empowers businesses to digitalise, transform and increase the benefits of IoT.
Etihad Etisalat (Mobily, www.mobily.com.sa) is a Saudi company that launched commercially in May 2005. It provides integrated services for three main sectors – individuals, businesses and carriers – and has one of the largest wireless networks by coverage in Saudi Arabia and the region.