Vodafone launches connected bike light and GPS tracker

  • July 5, 2021
  • William Payne

Vodafone has launched a bike light & GPS tracker that combines intelligent lighting with GPS tracking and connection to Vodafone’s global network with a built-in Smart SIM.

The Curve Bike light & GPS tracker has an ultra-bright LED and three light modes that automatically brightens when braking. 

It also features a ‘Security Mode’ with ‘Movement Alerts’ that activates a siren (107dB) if the bike starts moving. This will then send location alerts straight to a smartphone and enable the live location to be tracked in the Vodafone Smart App. GPS tracking means the rider can view each ride in the app, logging distance and duration.

‘Impact Detection’ and ‘Help Alerts’ can also notify a rider’s trusted contacts if a fall is detected, sending either a push notification, SMS or an automated call to let them know where the rider is.

The pandemic has sparked a cycling revolution in the UK, with a 20% year-on-year increase in cycling. 

Research commissioned by Vodafone and conducted by 3GEM in UK, Italy, Spain and Germany reveals that poor visibility and dark conditions on the roads [53%], fear of being hit from behind [44%], poor bike security [26%] and being in an accident unnoticed by others [26%] are among the top concerns troubling riders.

The Curve Bike light & GPS tracker has a lightweight design, long-lasting battery, easy-to-set location zones and a security bolt to help prevent theft.

Max Taylor, Consumer Director, Vodafone UK said: “Curve Bike light & GPS tracker is the latest addition to our exciting range of smart tech products. The tracker, which was co-created with cyclists, helps to provide a safer commuting experience and is designed to provide reassurance to both the cyclist and their loved ones – something that people crave to ensure their journey is enjoyable and as worry-free as possible”.