California-based video safety and telematics company Lytx has announced two features to make it easier for fleet managers to recognise and reward top performing drivers.

The features will be available in the firm’s driver safety programme and are part of a suite of safety recognition tools that Lytx will deliver throughout 2025 as part of its 27-year commitment to driver safety and excellence.

The Safe Driving Reporthighlights drivers with the best safety performances, allowing managers to identify and recognise top drivers with a few clicks. Managers can sort and group by distance driven to customise their recognition programmes. A recognition history keeps track of which drivers have received recognition, helping managers ensure all safe drivers in their fleet are acknowledged.

Later this year, Lytx will release safety badges to help fleets recognise drivers for specific achievements, allowing companies to customise their safety programmes to focus on specific areas, such as safe following distance or following the speed limit.

With the Safe Driving Trend Dashboard, fleet and safety managers can monitor fleet safety performance at a glance. Managers can tailor metrics such as mileage thresholds and see what percentage of drivers have met or exceeded their goals by quarter.

“I love these features,” said Charles Rockwell, safety manager at JBS Carriers (jbscarriers.com). “They make it easy for me to see which of our drivers are qualified and performing well. Sure, pay is important for drivers. But communication, respect and proper recognition are right up there too. This aligns with our values and how we coach our drivers to maintain safe driving habits.”

In a relatively tight labour market, retaining top performing talent is a priority for many companies. In 2023, turnover rates for construction workers hit 54%, according to the US Bureau of Labor Statistics. Trade, transportation and utilities saw a 49% turnover in the same period. Replacing each worker can cost 50% to 200% of the employee’s annual salary.

“Drivers and technicians are the heart of every fleet,” said Brendon Hill, Lytx senior vice president. “From day one, Lytx has prioritised driver safety, with an emphasis on seeing the driver holistically. For us, safety is more than just an app. It’s about building the tools and operational support needed to ensure every journey ends with a safe return. That means taking every opportunity to reinforce safe driving habits and recognise drivers who contribute to the safety of our roads and our communities.”

Lytx (www.lytx.com) harnesses the power of video to empower drivers and fleets to be safer and more efficient, productive and profitable so they can thrive in today’s competitive environment. Through the Lytx Vision platform, direct and reseller clients access customisable services and programmes. Using the world’s largest driving database of its kind, along with proprietary machine vision and artificial intelligence (AI) technology, it helpss protect and connect thousands of fleets and 3.4 million drivers in more than 85 countries.