Jeep glimpses into future off-road technologies

  • June 12, 2023
  • Steve Rogerson

Coinciding with National Autonomous Vehicle Day (May 31) in the USA, Jeep provided a glimpse of its future off-road driving technology.

In Moab, Utah, a team led by Neda Cvijetic, head of AI and autonomous driving at Stellantis, tested the latest prototypes of automated off-road driving technology being developed for the Jeep brand.

Installed in two electrified Jeep Grand Cherokee 4xe models, this AI and autonomous off-road driving technology can enhance the experiences of seasoned off-roaders, as well of those who are new to driving the trail. This technology should also help Jeep SUV owners in difficult everyday driving conditions.

Jeep is developing automated off-road driving technology, alongside its work in off-road electrification with its expanding range of 4xe SUVs.

“In the same way that our 4xe electrification takes Jeep brand’s off-road capability to new heights, these advanced off-road driving systems will help more customers in more countries around world join and enjoy the adventure,” said Christian Meunier, Jeep CEO. “These features and technology will have real-life applications on and off the trail in a wide range of driving conditions.”

Jeep plans to release a video showcasing the future generation of its advanced autonomous off-road driving technology this summer.

Founded more than 80 years ago, Jeep’s vehicle range today consists of the Cherokee, Compass, Gladiator, Grand Cherokee, new three-row Grand Cherokee L, Grand Cherokee 4xe, Renegade, Wrangler and Wrangler 4xe. Jeep Wave, a loyalty and customer care programme that is available for the entire Jeep 4×4 line, brings benefits and exclusive perks for Jeep owners, including dedicated round-the-clock support. The Jeep brand’s off-road capability is being enhanced by a global electrification initiative in pursuit of its vision of accomplishing zero emissions. All Jeep brand vehicles will have an electrified variant by 2025.