Cruise acquires self driving startup Voyage

  • March 24, 2021
  • William Payne

General Motors self-driving subsidiary Cruise is acquiring autonomous vehicle startup Voyage. Terms of the deal have not been disclosed.

Voyage is an offshoot of Udacity, an online learning service. The company has developed a fleet of low-speed self-driving vehicles which it operates in two retirement Communities, one in California, the other in Florida. 

Cruise was founded in 2013 to develop autonomous car technology. The company was acquired by GM in 2016, and now forms the core of GM’s self-driving efforts.

Both companies have tested their vehicles without safety drivers and both have been aiming for fully autonomous driving.

In 2018 Cruise received investments of $2.25 billion from Softbank and $2 billion from Honda. In 2019 GM, Softbank, Honda and T Rowe Price invested a further $1.15 billion. Cruise’s evaluation stands currently at $19 billion .

“The self-driving industry is consolidating, and the leaders of a trillion-dollar market are fast emerging,” Voyage CEO Oliver Cameron said. “After being intimately involved with the AV industry for the last five years, I can say with certainty that Cruise — with its advanced self-driving technology, unique auto-maker partnerships, and all-electric purpose-built vehicle with no human controls — is poised to be the clear leader.”