Indian firms Curatio Healthcare, a specialist in dermatology products, has teamed up with Engagely.ai to introduce India’s first artificial intelligence powered conversational bot in the healthcare industry.

“We pride ourselves on being a customer-centric company,” said PV Sankar Dass, CEO of Chennai-based Curatio Healthcare. “Until recently, our customer care, marketing and sales teams used to answer customer queries via our helpline or our customer care email. We wanted to enhance the customer experience and provide 24×7 support on general queries which can be addressed by the Quree chatbot.”

Generally, patients visiting a doctor have a few queries that remain unanswered or may need more information at the time of usage of a product. Not always can they find accurate information on search engines, so they call their doctor again.

“This was the starting point of the chatbot idea,” said Dass. “We wanted to provide accurate information, allay their fears and build a community too. It made more sense considering the pandemic affected world where questions are many and misinformation is rampant. Being a young organisation helps us relate and resonate with the current and trending technologies to communicate with our customers.”

Curatio encouraged its employees to share ideas and the AI bot was a result of such internal brainstorming.

“After extensive due diligence, we zeroed in on Engagely.ai, one of the most advanced and trusted conversational AI platforms,” said Dass. “In record time, it was launched by the team, and we are getting excellent feedback and are seeing massive uplift in customer experience and support KPIs.”

Himanshu Chauhan from Mumbai-based Engagely.ai added: “We are excited to have been a part of this first of its kind initiative by Curatio. We believe the introduction of this AI chatbot will significantly impact the digital customer engagement of Curatio. Over 81% of companies view customer experience as a competitive differentiator in decision making and conversational AI bot helps in transforming your customer experience to the next level. Engagely.ai’s conversational AI bots deliver effective customer experience on any desired channel and in the customer’s preferred language using its proprietary ML engine.”

Established in 2005, Curatio focuses on the problems paediatricians, cosmetologists and dermatologists encounter in their practices.

With its suite of omnichannel and multilingual chatbots, voicebots, WhatsApp bots and social media bots, Engagely.ai can automate cognitive decision making to improve customer experience and agent productivity, and reduce operational costs.